Creating a Profitable Customer Acquisition Plan…

I can help your company attract customers and drive sales. Today's cluttered landscape, however, requires innovation and out-of-the-box marketing and promotion.

For twenty years I have created and launched numerous successful direct response and advertising campaigns. These have included direct mailings, onserts, blow-ins, tip-ins, and stuffers. From markets as varied as computer networks and desktop computing, to vintage collector toys and automotive artifacts, these campaigns have consistently generated cost-effective results.

Equally critical is the process by which companies retain valued customers. A proactive customer retention plan is vital for companies with small marketing budgets and particularly for firms highly dependent on repeat business.

While the bulk of my campaigns have focused on subscription offers, I am equally at home delivering effective programs to sell other types of products and services, regardless of the market or subject area.

Click here to learn more about my background associated with marketing and promotion.